Nova Carta

Boutique advisory for startups and scale‑ups

Strategy, product and practical legal for startups.

A practical partner across strategy, product and legal‑ops. We clarify priorities, build the plan, and create the documents and systems that keep you moving.

Start a conversation nilsu@novacartaconsulting.com

NEW YORK 74°W LONDON 0° ISTANBUL 29°E NY 74°W LDN 0° IST 29°E
We work across the US, UK and Türkiye, partnering closely with founders and their teams.

What we do

Three disciplines, one team.

We blend corporate and business strategy, product strategy, and practical legal and compliance to turn cross‑border complexity into clear, executable plans.

Strategy

Corporate and business strategy for teams deciding where to play and what to stop doing.

  • Market entry and growth
  • Positioning and pricing

Product

Product strategy that turns a roadmap into shipped work rather than a list of intentions.

  • MVP and roadmap
  • Go to market

Practical legal

Governance and compliance sized for a fast‑moving team. We are not a law firm. We work alongside your lawyers.

  • Corporate governance
  • Lightweight legal processes

How we work

From idea to traction, then scale.

We help founders focus the strategy, shape the product, and de‑risk the legal basics. Expect working sessions, hard decisions, and usable documents.

Think of us as your fractional strategy and product team, here to create clarity, build momentum, and deliver results across markets.

Progress is measured in launches, not meetings.

What you walk away with

  • Positioning
  • 90‑day plan
  • Roadmap
  • GTM plan
  • Compliance checklist

Clients and partners

    In the room

    Introductions happen in rooms, not inboxes.

    We host small gatherings in London that put founders in front of investors, operators and thought leaders, and we carry the same conversations onto bigger stages.

    A felt board of polaroid photos of founders at a Nova Carta gathering, each labelled with their startup
    Founders pin who they are and what they need at one of our London gatherings.
    Founders talking over drinks on a rooftop terrace at a Nova Carta gathering
    Founders, investors and friends of the house at one of our rooftop evenings.
    Nilsu Derici on a female founders panel on the Türkiye Stage at London Tech Week
    On the Türkiye Stage at London Tech Week, June 2026.

    Nilsu Derici, founder of Nova Carta

    About

    Founded by Nilsu Derici.

    Nova Carta is a boutique advisory for startups and scale‑ups. We partner closely with founders and their teams across the US, UK and Türkiye, turning cross‑border complexity into clear, executable plans.

    Not a law firm. We work alongside your lawyers.

    Contact

    We would love to hear from you.

    Tell us what you are building and where you are stuck. We reply to everything.